Real Estate & Property · Land-Lease Asset

The Mobile Home Park

A mobile-home park is the rare real-estate asset where you own the land and rent the dirt, while the tenants own their own homes. That land-lease structure is why turnover and operating costs are low and the NOI margin is high. You are not a building landlord; you are the owner of the ground beneath a neighborhood of homes that almost never move.

High NOI (operating) margin, pre-debtTenant-owned homes = low turnoverValued on capitalized NOIScarce, zoning-protected supply
Read the launch plan: every step from deciding to opening, free →
01

The Snapshot

Is this worth your attention?

$300k to $1.5M
Typical annual revenue
50-150 pad park
55% to 65%
Owner cash margin (SDE)
share of sales the owner keeps before their own pay
~6-8%
Cap rate
value = NOI / cap rate
$2.2M to $5.7M
Cost to open
90 pads, with closing and repairs; typical about $3.9M
Flexible
Absentee potential
once a manager is in place
Low-Medium
Day-to-day difficulty
the land does the work

Cited sources Typical bands for this kind of business, compiled from the public sources listed under Sources and method; they are a synthesis, not figures copied from any one source. Estimates, not forecasts; a specific business varies with its location, lease, equipment and owner. Last reviewed 2026-10-27. smbnest is a self-assessment tool, not individualized advice.

A fit if you...

  • Think like an investor in NOI, cap rates, and value creation
  • Want a low-labor, semi-absentee real-estate cash flow
  • Can underwrite a site, its utilities, and a lease-up or infill plan
  • Have or can finance significant capital
  • Are patient enough to raise below-market lot rents over years, not weeks

Probably not if you...

  • Need a low-capital start or fast cash flow
  • Want a hands-on operating business with daily customers
  • Cannot stomach a private water or sewer system you now own
  • Read the high NOI margin as net profit and ignore the mortgage
02

Step Inside the Layout

A live look at one tool inside

This is the actual 3D floor from the full model. Drag to explore it. Inside, you configure the space yourself and watch the economics move with every choice.

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Sources and method10 public sources, with the year and a link where the source gives one. The benchmark bands are smbnest's synthesis of these sources, not figures copied from them.

Sources & Method

Figures are compiled from the public sources below; the bands are a synthesis of them, not copies

How these numbers were built: the NOI margin and the expense ratio come from a 2026 county assessor income model for parks (Kitsap County, Washington) and lender underwriting guidance for stabilized parks; lot rent, occupancy, price per site and cap rates come from Northmarq’s 2025 manufactured housing market data; loan terms come from Fannie Mae’s manufactured housing term sheet; management wages come from the U.S. Bureau of Labor Statistics (SOC 11-9141); establishment counts come from the Census Bureau (NAICS 531190); and the opening kit is priced line by line from current fee schedules, cost guides and dealer pages. The margin in the model is NOI: lot rent minus operating costs, including a paid manager, before the loan and before your own pay. Your plan takes the loan payment out of NOI separately, so the high margin is never read as profit after the mortgage. These are starting assumptions; the moment you enter a real park’s lot rent, pad count, occupancy, and expenses, your numbers should replace ours. Figures are current as of 2025 to 2026 and refreshed as the sources update.

The NOI margin band and the expense ratio come from a 2026 county assessor income model for parks (expenses of 35% to 40% of income) and lender guidance that normalizes stabilized parks at 35% to 45%; occupancy, lot rent and cap rates come from Northmarq’s 2025 park market data and lender guidance. The default park (90 pads at $420 lot rent) is a smaller, lower-rent park than the larger communities in national surveys, which average about $772 a month.

Government data
U.S. Bureau of Labor Statistics
OEWS: Property, Real Estate, and Community Association Managers (SOC 11-9141)
https://www.bls.gov/oes/current/oes119141.htm
U.S. Census Bureau
County Business Patterns & SUSB: Lessors of Other Real Estate Property (NAICS 531190)
https://www.census.gov/programs-surveys/cbp.html
U.S. Small Business Administration
7(a) loan program & size standards
https://www.sba.gov/funding-programs/loans/7a-loans
U.S. Census Bureau
Business Dynamics Statistics: establishment survival and dynamics
https://www.census.gov/programs-surveys/bds.html
Kitsap County, Washington · 2026
Mobilehome park income model, 2026 assessment year (expense ratio, vacancy and cap rates)
https://www.kitsap.gov/assessor/Documents/Mobilehome%20Park%202026.pdf
Industry
Manufactured Housing Institute / Mobile Home University
Manufactured-housing community data: park counts, residents, lot rent, and NOI benchmarks
https://www.manufacturedhousing.org/
MHP Loan Pro · 2026
Mobile home park deal numbers: cap rates, expense ratios and occupancy
https://mhploanpro.pages.dev/blog/mobile-home-park-deal-numbers
Fannie Mae · 2026
Manufactured Housing Communities loan term sheet
https://multifamily.fanniemae.com/media/document/pdf/manufactured-housing-communities-term-sheet
Anchin, Block & Anchin
SBA eligibility for real estate entities: apartment buildings and mobile home parks are not eligible
https://www.anchin.com/articles/key-considerations-for-real-estate-entities-on-ppp-loan-ineligibility/
Market & valuation
Northmarq · 2026
Manufactured housing rent and occupancy extend gains in 2025 (Q4 2025 market insights)
https://www.northmarq.com/insights/insights/manufactured-housing-rent-and-occupancy-extend-gains-2025

This is just the surface

The full model is the complete, interactive deep-dive, and every business here is built to the same standard: a live economics simulator you tune to your own numbers, an interactive 3D walkthrough, a location scorecard, an owner-fit assessment, a buy-versus-build comparison, and the full breakdown of how it makes money and what quietly kills margin.

Monthly
$99 for your first 3 months

then $29 a month

Time to choose and start, then month to month.

$99 today for your first 3 months, then $29 a month until you cancel.

YearlyBest price
$199 a year

about $17 a month

The best price: a year to decide, open and run it.

$199 today, then $199 each year until you cancel.

Renews until you cancel. Cancel any time from your account; you keep access to the end of the period you paid for, and your saved plans stay in your account. What membership opens

smbnest is a self-assessment tool. It does not give individualized financial, investment, legal or tax advice. Figures are estimates and benchmarks, not forecasts. Speak with a qualified financial adviser and a licensed attorney before you start, buy, finance or sign anything.