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Business Model · Construction

Home Remodeling

Kitchens, baths, and additions sold one project at a time, on trust and referral rather than low bid. Here is how a residential remodeler actually pencils - why the change order makes or breaks the margin, how design selections and financing lift the ticket, and why the referral pipeline is the cheapest growth there is.

15 min experienceInteractive economicsBuilt from BLS & Census data
01

The Snapshot

Is this worth your attention?

$750k-$2M
Typical annual revenue
2-4 crews · kitchens, baths, additions
10-22%
Owner cash margin
after labor, materials & subs
~$27/hr
Median carpenter wage
$56,350/yr (2024)
$50k-$120k
Cost to start
crew, truck, tools, working capital
Medium
Day-to-day difficulty
estimating, change orders, scheduling
Low-Med
Absentee potential
systemized with a production manager

A fit if you...

  • Hold or can hire a license and lead a remodel crew
  • Want a durable, referral-driven residential trade
  • Will build a repeat-and-referral pipeline, not chase low bids
  • Can estimate accurately and manage change orders with discipline

Probably not if you...

  • Want a passive, absentee investment from day one
  • Dislike managing crews, subs, and demanding homeowners
  • Cannot recruit or retain skilled lead carpenters
  • Have no patience for permits, inspections, and selections
02

Step Inside the Layout

A live look at one tool inside

This is the actual 3D floor from the full model - drag to explore it. Inside, you configure the space yourself and watch the economics move with every choice.

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This is just the surface

The full model is the complete, interactive deep-dive, and every business here is built to the same standard: a live economics simulator you tune to your own numbers, an interactive 3D walkthrough, a location scorecard, an owner-fit assessment, buy-versus-build guidance, and the full breakdown of how it makes money and what quietly kills margin.